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Playable ads by genre

2D · 8 builds to play

Match-3 playable ads

A match-3 playable has about 30 seconds to show the swap, the cascade and one special firing. Here are real builds to play, the rules our agents follow for the genre, and a prompt to start yours.

Play them here

Each one made with Playbaker. Tap a card to play it in a phone frame; its page has the prompt behind it.

What makes a match-3 playable work

From the studio’s match-3 playbook: the rules the agents load before they build, and what went wrong in earlier builds.

  1. 01

    A special from the first swap

    The board opens with a near-match lit and a hand on it, and that swap makes four in a row: a striped candy or a rocket. The wow comes on move one, not move ten.

  2. 02

    Real rules, not a video

    Swaps only between neighbours, invalid swaps slide back, gravity and refills run until the board settles, and the board reshuffles if no move is left.

  3. 03

    A goal that ends early

    One or two targets in a slim top bar (jelly, 30 reds, gems and boxes), reachable in 12 to 15 good moves, so a random player still sees boosters fire.

  4. 04

    An end card for both outcomes

    Finish the goal and the leftover specials fire before the end card. Run out of moves and the player gets a “So close!” card with the same store button.

A 30-second beat sheet

What the player sees, in order. A playable that hits these beats ends before attention runs out.

  1. 0–3 sBoard and goal panel, a near-match lit, a hand on it
  2. Moves 1–2A four-match makes a special; the next swap fires it
  3. 5–20 sThe goal fills; callouts grow with each cascade
  4. Last movesA colour bomb or a big chain finishes the goal
  5. EndCelebration and the end card, or “So close!”

Start from this prompt

Swap in your store link, or describe your own game. Edit anything after the first build by asking for it.

Match-3 starter prompt
Make a match-3 playable ad for my game: <your store link>. An 8×8 board; a hand hints the first swap and it makes a striped candy. Collect 30 of one colour in 15 moves with cascades and combo callouts, then the end card. Out of moves: a So close! end card.

One build, 10 exports

Every match-3 build exports as a single file with its art, sound and libraries inside, packaged for each network.

Compare network specs

Match-3 playable ads

Start with the game you already have.